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The Growth of Mobile in Your Hotel Marketing

Did you know that mobile search has grown 400% in the past year? 38% of leisure and 57% of business travelers use their mobile devices to research, shop, book, and share their travel experiences (Google and Ipsos Media). And just in case you think that your website visitors will be satisfied

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The strained marriage between Hotels and OTAs

The French have a reputation for revolutions. Once again it’s France that revolts against the supremacy of the powerful Online Travel Agencies. Last year one of the country’s biggest players in hospitality started a petition on their website of hoteliers against OTA practices. Last month the ‘Gauls’ went to the barricades again. Rate

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5 tips to manage your hotel’s video strategy

There is no doubt that video is one of the most effective and fast- growing strategies for content marketing. The percentage increase of use grew from 54% in 2011, to 70% percent in 2012.  By 2014, video is predicted to reach 90% of all web traffic as we told you

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