Happy #TravelTuesday everybody! Lots of social media news in our weekly roundup of the most compelling articles we have come across last week. Keep up-to-date on developments around OTAs, review sites, hospitality industry, and social media weekly on our blog! Google Maps most frequently used app in the world Mashable reports
The French have a reputation for revolutions. Once again it’s France that revolts against the supremacy of the powerful Online Travel Agencies. Last year one of the country’s biggest players in hospitality started a petition on their website of hoteliers against OTA practices. Last month the ‘Gauls’ went to the barricades again. Rate
Happy #TravelTuesday everybody! Lots of social media news in our weekly roundup of the most compelling articles we have come across last week. Keep up-to-date on developments around OTAs, review sites, hospitality industry, and social media on our blog! How to Write a Google+ Engagement Strategy for your Hotel in No
There is no doubt that video is one of the most effective and fast- growing strategies for content marketing. The percentage increase of use grew from 54% in 2011, to 70% percent in 2012. By 2014, video is predicted to reach 90% of all web traffic as we told you
Another sunny #TravelTuesday! Our weekly roundup of the most interesting articles on OTAs, review sites, hospitality industry, and social media we have come across last week. OTAs: The Science of Sorting Revenue managers (mistakenly) believe that being the top (or one of the top hotels) listed on a given OTA default
Content marketing is emerging as a top marketing trend in 2013, and it will have a big impact upon the way marketers work over the next few months and into 2014. Video is a top content marketing choice. Content does not mean merely written copy, but it includes multi-media. In
