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pablo (36)

14 feb 2024

Winter is coming, and for mountain tourism destinations, that signals the onset of peak visitor season. As scenic landscapes transform into snowy paradises, hotels, restaurants, and attractions brace for the influx. But how can these establishments ensure they're prepared to offer the best experience? Enter Trends, our recently launched product, promising to revolutionise your preparedness through cutting-edge data analysis.

Harnessing Hospitality Data

Mountain tourism destinations are unique. Every year, variables like weather, global events, or even shifts in traveller sentiment can alter the landscape of winter tourism. Utilising our tourism data analysis capabilities, Trends collates data from reviews, ratings, and other pertinent sources. This #sentiment analysis tourism tool then identifies patterns that can offer invaluable tourism insights for any mountain destination.

For instance, consider a well-renowned ski resort that sees a decline in its hotel survey scores. Instead of speculating on the reasons, #Trends can pinpoint whether it's due to recent weather patterns affecting the slopes or if a new nearby restaurant is diverting your dining clientele.

Predict, Prepare, Prosper

Traditional business intelligence tools can tell you what happened, but predictive analytics reveal what's likely to occur next. #Predictive data analytics in Trends aids establishments in forecasting demands, identifying potential areas of improvement, and understanding how they benchmark hospitality standards against competitors.

pablo (38)

Imagine this: It's a month before peak season, and your analytics dashboard highlights that travellers from Germany have shown increased interest in extended stays, influenced by positive sentiment around longer vacation packages. Armed with this data visualization, the destination can strategically tailor packages or collaborate with local businesses to enhance the German tourist experience.

AI in the Driver's Seat

Beyond data collation, the power of ai in hospitality means actionable recommendations. Trends doesn't just provide raw data; its #ai data analysis offers practical advice, tailored to specific triggers, ensuring every establishment can stay ahead of the curve. From reputation management strategies for hotels to gauging the effectiveness of your restaurant survey, the incorporation of AI amplifies the tool's effectiveness.

The Future of Mountain Tourism

Winter is not just a season; for mountain destinations, it's an opportunity. An opportunity to enchant visitors, optimise offerings, and elevate the entire experience. With our data solution, mountain tourism stakeholders can seamlessly integrate Trends into their strategy, ensuring they're not just reacting to the winter rush but are instead several steps ahead.

In the evolving landscape of mountain tourism, Trends is more than just a product. It's a partnership for progress, ensuring every winter season is better than the last. If your establishment is keen on exploring the next frontier of analytical consulting and harnessing the power of ai feedback analytics, let Trends be your guide this winter.


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Find out more about making the best of your business with our reputation management tools at

Olery www.olery.com and stay ahead of the game!

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